Contacts   E-mail   Home
Search 
 
Главная arrow Commercial real estate studies
 

  Eng
РУС          
 

Research Methods

  • Desk study
  • Structured interviews (street/home survey, survey at sales points)
  • Personal interviews with experts and B2B consumers
  • Hall test
  • Focus groups
  • Projective techniques (brand personification, collage technique, associative tests, etc.)
  • Mystery shopping
  • Blind interviews with competitors
  • Market observations (evaluation of vehicle and foot traffic, observation of competing retail sites); total marketing observations (evaluation of a building’s density and number of floors, the foot, vehicle and visual accessibility of the facility; ascertaining the number of competitors and their marketing characteristics).
 
Rambler's Top100
Рейтинг@Mail.ru
to the top
© Market research and management consulting
agency "Market", 1998-2011
246-152-576   E-mail: market@market-agency.ru
Phone: +7 (495) 506-41-25, 506-41-72